Songcheng Performance Development Co., Ltd. operates in China's cultural tourism and performing arts industry. It runs tourism resorts and theme parks, and stages art shows under the Songcheng and Eternal Love brands. The company also provides leisure, tourism, live entertainment, online entertainment, catering, and marketing planning for tourist attractions, along with tourism resource development, planning and design, artistic creation, brand planning, and brokerage activities. Additionally, it offers travel services such as asset-light export, tourism travel clothing, and online ticket sales, as well as internet information services for music entertainment products and competitions. It is involved in theme park development and operation, network technology consulting, cultural event planning, and real estate development. Formerly Hangzhou Songcheng Tourism Development Co., Ltd., it changed its name to Songcheng Performance Development Co., Ltd. in April 2014. Founded in 1994, it is headquartered in Hangzhou, China.