MasterCraft Boat Holdings, Inc. designs, manufactures, and markets recreational powerboats through its subsidiaries. It operates in two segments: MasterCraft, which produces premium recreational performance sport boats for water skiing, wakeboarding, wake surfing, and general recreational boating; and Pontoon, which provides pontoon boats for general recreational boating. The company also offers ski/wake and outboard boats, along with accessories such as trailers and aftermarket parts. Its boats are sold under the MasterCraft, Crest, and Balise brands through a network of independent dealers in the United States and internationally. Formerly known as MCBC Holdings, Inc., it changed its name to MasterCraft Boat Holdings, Inc. in November 2018. Founded in 1968, the company is headquartered in Vonore, Tennessee.