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Tooru Plc

Tooru Plc operates in the health and wellness sector, offering gluten-free food products under its own brand. The company is based in London, United Kingdom.

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Tooru CEO Sees Growth Accelerating as OAF and Pulsin Gain Retail Traction

Tooru PLC CEO Scott Livingston said the company's growth is accelerating as its OAF and Pulsin brands gain retail traction, after the group generated more than £1 million of EBITDA from its operating businesses in the first half. Livingston told Proactive's Stephen Gunnion that OAF has secured additional stores with Tesco and Asda after meeting key performance indicators during its trial period, though he noted the brand remains in a relatively small number of stores across both retailers and that early conversations are under way with other chains. He also said Pulsin has returned to positive cash flow and EBITDA after earlier challenges, with strong demand and growing European distribution supporting a cautious shift from a defensive approach back towards growth. Following a fundraise of nearly £1 million, Tooru is assessing potential acquisitions, targeting wellness and natural-product businesses that fit its existing portfolio, serve similar consumer demographics, and could benefit from its manufacturing capabilities. For the second half of 2026, Livingston identified three priorities: increasing OAF distribution with major retailers, expanding Pulsin's European reach, and pursuing suitable acquisitions.
TOO.LSE · Capital · Positive Tooru generated over £1 million EBITDA in H1, Pulsin returned to positive cash flow, and it raised nearly £1 million and is assessing acquisitions.
TOO.LSE · Demand · Positive OAF secured additional Tesco and Asda stores after meeting KPIs, and Pulsin sees strong demand with growing European distribution.
TSCO.LSE · Demand · Positive Tesco is adding OAF to more stores after the brand met key performance indicators during its trial.
Asda Group Limited · Demand · Positive Asda is adding OAF to more stores after the brand met key performance indicators during its trial.
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