TRP_AESTHETIC CONNECT

Aesthetic Connect Public Company Limited, or TRP, is pushing ahead with new services in hair transplantation and the longevity market, while stepping up aggressive marketing to capture international clients across both Europe and Asia. Chief Executive Officer Pornpiwan Niramoncherdchai said the company will maintain its existing strength in facial plastic surgery, which generates nearly all of its revenue, and build on it with specialised medical teams and well-equipped medical facilities. The hair transplant service is now available and is expected to offer customers more options and open the door to new target groups distinct from facial surgery clients. Meanwhile, the longevity market, which covers long-term health care, anti-aging and preventive care, represents another opportunity to extend the beauty business into services that better meet customer needs and to create a new revenue base in the future. On marketing strategy, the company will take a more aggressive approach to reach customers across a range of ages, lifestyles and service needs, tailoring its marketing to each area rather than applying the same strategy across all markets. The company also expects to stay on track with its financial targets under the strategy of its new CEO, which focuses on preserving the strength of the facial surgery business as the core business while generating new growth from new services and expanding its international customer base.

Aesthetic Connect Public Company Limited, or TRP, is moving forward with a major organizational restructuring under the concept of The True Transformation to increase agility and support long-term growth. The company has appointed Mrs. Pornpiwan Niramoncherdchai as Chief Executive Officer of Business Administration, or co-CEO, overseeing business strategy, marketing, brand building, and market expansion. Meanwhile, Assistant Professor Dr. Chonlatis Sinratchatanan has been named Chief Executive Officer of Medical Affairs, or co-CEO for Medical, overseeing medical and academic matters to raise treatment standards at Theeraporn Hospital. The restructuring divides operations into two main pillars: Medical and Academic, and Professional Management, combining more than 45 years of medical expertise with a strong business management system. Facial cosmetic surgery remains the core business, accounting for about 90% of service revenue, and the company is preparing to push FaceLock services and Multi Cell product lines while expanding into beauty, wellness, and longevity services such as weight management and hormone management to create new revenue streams and increase repeat visits. TRP also plans to expand its customer base both domestically and internationally from growth that has previously been driven mainly by word of mouth, by strengthening its management team in digital marketing and overseas brand building to elevate Theeraporn Hospital from a surgical hospital to a lifestyle and wellness brand. The company views this transformation as the starting point for creating a new growth engine by building on its cosmetic surgery business alongside expanding wellness and longevity services to generate new revenue and drive sustainable growth.