Amazon.com Inc

ASUS announced that the ASUS Googlebook 14 (CX9406CAA) is now available for purchase in Canada, its first-ever laptop designed for Gemini Intelligence. The 14-inch ultraportable, weighing 0.99kg and measuring as thin as 10.9mm, is offered in an Intel Core Ultra 5 configuration with an MSRP of C$1,799 and an Intel Core Ultra 7 configuration with an MSRP of C$1,899, sold through the ASUS Store, Amazon, Best Buy, Canada Computers, Costco, and Staples. Eligible purchasers receive 12 months of Google AI Pro and 5TB of cloud storage, plus three months of YouTube Premium, Adobe Premiere, and CapCut Pro, along with 12 months of Luminar Photo Editor and GeForce NOW Fast Pass. Launch promotions include, until October 31, 2026, a choice at Best Buy between Pixel Buds 2a valued at C$180 or C$280 off a Google Pixel 9a, and, until December 31, 2026, a one-year warranty extension plus an ASUS AP1602 backpack and ASUS Marshmallow Mouse MD100 worth a combined C$170 at the ASUS Store, a C$150 gift card at Staples, a C$150 promo code at Amazon, a C$165 gift card at Costco, or a Logitech MX Master 4 mouse valued at C$160 at Canada Computers. The laptop pairs an Intel Core Ultra Series 3 processor with 16GB LPDDR5X memory and a 512GB PCIe 4.0 SSD, and features a 14-inch 3K OLED HDR touchscreen with up to 1000 nits peak brightness and a 120Hz refresh rate, a six-speaker audio system, a six-sensor haptic touchpad, WiFi 7, and a 70Wh battery rated for up to 18 hours.

US e-commerce growth has run at about 10% year-on-year through the first three quarters of 2026, beating Bernstein's 8% forecast made at the start of the year, the broker said. Bernstein estimates third-quarter growth at about 8.4%, with second and third quarter growth combined at about 10.4% after adjusting for the timing of Prime Day, while first-quarter growth was 9.7%. The broker pointed to better digital advertising, resilient consumer spending and less aggressive competition from online retailers such as Temu and Shein, and sees the advertising improvement as a potentially lasting tailwind. The top 14 US e-commerce platforms accounted for about 82% of gross merchandise value in the second quarter, up roughly 3 percentage points from a year earlier, with Shopify's share rising to 14.2% from 13.2%, Walmart's to 8.7% from 7.8% and Amazon's to 42.9% from 42.3%. Bernstein estimates second-quarter growth of 52% for Carvana, 25% for Walmart, 24% for eBay and 21% for Shopify, against 14% for Amazon and 12% for the overall market, and rates Amazon, Shopify and Wayfair outperform while eBay and Etsy are rated market perform.

Qualcomm Incorporated unveiled new Snapdragon platforms designed to run AI agents directly on consumer devices at its Snapdragon Summit, as the company positions agentic AI as its next growth phase beyond smartphones. CFO Akash Palkhiwala said the two new chips target the high-end smartphone market with best-in-class gaming and productivity performance and set up the platform for agentic AI. The company is expanding across AI-powered devices, automotive systems, data centers, and physical AI applications, and earlier this month announced a multi-generation collaboration with Amazon to develop customised silicon for large-scale AI data centers focused on AI inference. Qualcomm's forward GAAP P/E of 15.59x sits 6.76% below its 5-year average of 16.72x and below the sector's forward GAAP P/E of 29.51. Hedge fund ownership slipped from 78 funds at the end of Q4 2025 to 71 at the end of Q1 2026, and short interest reached 3.53% of the float as of August 31, 2026.

Amazon has established an $8 billion special purpose vehicle to buy and lease back Nvidia Grace Blackwell chips to AWS clients, an off balance sheet financing tool for AI hardware as cloud capital demands rise. Morgan Stanley has reinstated Nvidia as a Top Pick, citing its view on AI data center demand and capacity expansion. The Amazon vehicle and the Morgan Stanley call both sit inside a wider Nvidia AI infrastructure story, alongside Nvidia's own US$500 billion ecosystem financing plans. The structure lets AWS keep building AI capacity without stacking all the hardware on its own balance sheet, pointing to new funding structures that can support large orders as AI factories become more capital intensive across cloud and sovereign projects. The clearest early signal on whether the model scales would be other hyperscalers or sovereign AI buyers setting up similar chip vehicles that explicitly name Nvidia hardware, with disclosed sizes and timelines.

Amazon on Friday pledged more than $1 billion over five years for US communities that host its data centers, the latest tech giant seeking to win over residents increasingly hostile to the AI-fueled construction boom. The "Built Together" program, unveiled by Amazon Web Services chief Matt Garman in a 3,000-word blog post, will fund free community college degrees and trades training as well as energy-efficiency upgrades for schools and homes. The company also announced a "Data Center Commitment," promising that its facilities will not drive up local electricity bills and that it will publish annual figures on energy and water use. Garman said AWS would stop using nondisclosure agreements with government agencies on its projects, a practice that has become a major flashpoint for the movement opposing data centers; Microsoft made a similar move in March, the first major tech firm to do so. Garman cast the buildout as a national security imperative on par with the 1950s interstate highway system, warning that with more than 100 local moratoriums under consideration nationwide, the United States "could be writing its own losing ticket" in the AI race, and he disputed as false arguments that data centers drive up power costs, deplete water supply and cause pollution from diesel fumes.

Amazon said more than 1,000 carriers gathered in Las Vegas from Sept. 9-11 for RelayCon 2026, double last year's attendance of over 600 transportation professionals and up from more than 500 Relay carriers at the 2024 edition. Amazon expects to move more than 4 million loads through the holidays, with weekly volume reaching 300,000 by December, about 11% more freight than last year. The company said Relay Assistant now resolves common over-the-road issues on the spot, including trailer availability, site closures and basic trip information, and that performance disputes are being resolved 20% faster, with Post A Truck order repeats coming by the end of this year. Amazon expanded its Deals & Discounts program, removing enrollment barriers on the Comdata fuel card program where carriers average about 10% savings, with discounts up to 66 cents a gallon at Petro and 40 cents at Love's, maintenance savings targeted at 15% with Red Classic added as a vendor, and a three-year Ryder leasing option with a 10% discount joining the existing 40% rental discount plus a $10,000 discount on used trucks. Safety rewards expanded with free dash cams for eligible carriers and 2 to 5 cents extra per collision-free mile, up to $14,000 a year, while Amazon Supply Chain Services opened the Relay network to shippers of all sizes and industries, extended contract offers beyond the previous six-month maximum, and grew intermodal, reefer, hostler and less-than-truckload options.

Anthropic's draft IPO prospectus shows roughly $110 billion owed to Amazon Web Services over about the next decade, part of $518 billion in total cloud, computing and infrastructure obligations the AI company has planned. Amazon's share traces back to a pledge of more than $100 billion over 10 years and, like most of that total, is owed even if Anthropic's usage falls short, giving Amazon revenue visibility that ordinary pay-as-you-go cloud usage does not. Spread evenly, the AWS portion runs above $10 billion a year, while Anthropic reportedly spent $7.33 billion on all of its suppliers combined in 2025. Amazon has also invested $18 billion in Anthropic through convertible notes and nonvoting preferred stock, with up to $15 billion more available, and those holdings are now carried at about $190 billion, up from about $61 billion at the end of 2025. Second-quarter net income more than tripled to $62.6 billion, with $53.4 billion of pre-tax, non-operating income coming mostly from the Anthropic investments. Separately, Synopsys and AWS announced a multi-year deal worth more than $1 billion under which Amazon's cloud unit will license chip design blueprints, and AWS now offers Claude Sonnet 5.5 through Amazon Bedrock.

Anthropic's confidential IPO filing shows the AI company's 2025 revenues jumped nearly 12-fold to about $4.6 billion, while operating losses more than doubled to more than $8 billion. Nearly 47% of that revenue, or about $2.16 billion, came through the cloud marketplaces of Amazon and Alphabet's Google, up from 11% in 2023 and 32% in 2024, and Anthropic paid $351 million in distribution fees, equal to 16 cents for every dollar of marketplace revenue. Most revenue, roughly $3.8 billion, came from usage-based Claude customers, with subscription revenue at $789 million, and two unnamed customers each contributed 12% of 2025 revenues. Anthropic's non-cancellable hosting and computing commitments rose from $54.6 billion at the end of 2025 to more than $417 billion by early 2026, covering 3.5 GW of capacity, with a fixed compute commitment of $1.25 billion a month through May 2029. The company raised its 2028 revenue forecast to $190-$200 billion, raised $65 billion at a $965 billion valuation in May, and could post its first quarterly GAAP operating profit in Q3 2026 despite an estimated $10-$15 billion in cumulative losses.

Constellation Energy Corporation announced a 20-year power purchase agreement with Amazon covering 690 megawatts of power, including approximately 190 megawatts of new nuclear capacity at the Calvert Cliffs Clean Energy Center. The agreement is expected to enable more than $3 billion in Maryland infrastructure investments, including improvements across the plant's entire 1,790-megawatt generating capacity, with the capacity expansion expected to be completed between 2030 and 2032. The deal will provide Constellation with revenue certainty to support the relicensing of Calvert Cliffs for another 20 years. In the second quarter of 2026, the company signed approximately 920 megawatts of long-term power purchase agreements with diverse, investment-grade customers, with an average duration of 18.5 years and expected full ramp-up by 2032, and also signed a 176-megawatt agreement with Walmart including 30 megawatts of expanded capacity at the Dresden Clean Energy Center. Constellation invested $2.52 billion in the first six months of 2026 and expects capital expenditures of approximately $5.7 billion in 2026 and $4.7 billion in 2027.

Oracle is repositioning its database business around cloud consumption, raising the question of whether its historically lucrative database franchise can sustain margins as delivery shifts from licenses to usage. Oracle made Exadata Database Service on Exascale Infrastructure generally available on Oracle AI Database@AWS with pay-per-use pricing, and signed an expanded long-term collaboration agreement with Amazon Web Services to accelerate customer migrations, with the service now spanning 22 AWS Regions. In first-quarter fiscal 2027 results, multicloud database revenues surged 353% year over year, multicloud customers rose 180%, and Oracle completed its planned expansion across Azure and AWS, reaching 70 multicloud database regions. The shift carries margin trade-offs: software revenues, home to legacy license and support streams, declined 3% to $5.5 billion as customers migrated on-premise workloads to the cloud, while pay-per-use pricing lowers entry price points and partner-hosted deployments add capital intensity. Consolidated profitability has held firm so far, with total revenues up 30% to $19.3 billion, non-GAAP operating income up 31% to $8.2 billion, implying a margin of about 42%, and GAAP operating income up 57% to $6.7 billion, though capital expenditures reached $28.5 billion, leaving free cash flow at negative $5 billion, and Oracle expects to raise about $40 billion through debt and equity in fiscal 2027. For the second quarter, Oracle projects revenue growth of 30-34%, cloud revenue growth of 65-71% and non-GAAP EPS of $1.85-$1.93, while for fiscal 2027 it expects revenues of at least $90 billion and non-GAAP EPS of $8.10, supported by remaining performance obligations of $664 billion.

Amazon.com announced a multi-year agreement worth over US$1.00 billion with Synopsys to bolster its custom chip design for AI and cloud computing, and separately signed a 20-year nuclear power deal with Constellation to secure 690 megawatts of electricity from Maryland's Calvert Cliffs plant. The two moves pair in-house silicon development with long-term, low-carbon power access, reinforcing the infrastructure backbone behind Amazon's expanding AI and cloud services. The chip deal and the nuclear agreement look material for AWS's near-term capacity buildout, though the immediate stock catalyst still centers on how quickly those AI investments flow through to earnings against the risk that AWS capital intensity and competition compress segment margins. The developments come as Amazon commits over US$220 billion of annual spending into AI and cloud infrastructure, alongside a proposed US$309.5 million settlement of the Amazon Return Policy class action. Amazon's narrative projects $1152.4 billion revenue and $158.3 billion earnings by 2029, with a $327.00 fair value implying 32% upside to its current price.

Synopsys shares jumped almost 13% on Thursday, ending at $490.54 after rising $55.60 from the previous close, as Wall Street digested the electronic-design-automation company's Investor Day announcements. At its 2026 Investor Day on September 30, Synopsys outlined approximately 15% expected revenue growth for the next fiscal year, expanding non-GAAP operating margins, strong free-cash-flow generation, and a planned share-repurchase program. The company also revealed a multiyear IP agreement with Amazon covering custom silicon design for Amazon's cloud business, and a strategic partnership with OpenAI to build GPT-Synopsys, a specialized model designed to operate within Synopsys' EDA tools and support semiconductor design workflows. Deutsche Bank raised its Synopsys price target to $640 from $590, citing both agreements, expected fiscal-year growth, and potential expansion into usage-based fees, customized products, and royalties.

Amazon and GoodRx are signing up Americans for flat-fee prescription plans as health insurance coverage thins, according to a Reuters report on September 29. Amazon charges from $5 a month and GoodRx from $14.99, with both including a range of generic drugs at no extra cost; GoodRx calls its version Companion and bundles telehealth discounts into it. The two are not equal participants, as Amazon is worth about $2.7 trillion and GoodRx about $1.1 billion, so the pharmacy line is a rounding error for one and close to the whole business for the other. GoodRx closed at $3.29 on September 30, more than a third lower than a year ago, while Amazon closed at $249.15 on September 30, about 13% higher than a year ago. Amazon grew revenue 19.60% last quarter with earnings up 244.90%, and its shares trade near 20 times trailing earnings and about 24 times next year's estimates, whereas GoodRx trades at 55 times trailing earnings on a market value near $1.1 billion.

Synopsys announced partnerships with OpenAI and Amazon at its investor day, positioning the chip designer as a major player in the AI boom. CEO Sassine Ghazi said the OpenAI partnership combines frontier intelligence and reasoning with Synopsys's domain-specific tools to help chip designers achieve better performance, power, and reliability faster. On the Amazon side, Ghazi said the company committed a billion dollars for next-generation chips to use Synopsys's new application optimized IP, a new business category aimed at the custom silicon market. Amazon is the lead customer for that emerging business, but Ghazi said Synopsys signed a number of other contracts as well, without naming them. He noted that companies like Amazon, Google, Microsoft, and Meta are all building their own chips, driving demand for Synopsys software and interface IP that connects chips to each other and to systems.

InnovestX Securities has unveiled its investment strategy for the fourth quarter of 2026, saying investors need to exercise greater caution amid rising interest rates and high oil prices, which are pressuring inflation, bond yields, and foreign fund flows. The firm set a target for Thailand's benchmark stock index in 2027 at 1,715 points and said the 1,550 level is starting to look attractive for accumulation. It named five top picks: AMATA, CENTEL, CRC, KTB, and PR9. Suthichai Kumworachai, Head of Investment Strategy & Research, said the prolonged conflict between the United States and Iran creates a chain of risk running from oil prices to inflation, the direction of interest rates, financing costs, and the baht. Dr. Piyasak Manasant, Head of Economic Research, kept his forecast for Thai economic growth in 2026 and 2027 at 2.0% while raising his average oil price assumptions for 2026 and 2027 to 90 and 80 US dollars per barrel, respectively. Sitthichai Duangrattanachaya, Head of Investment Strategy, said earnings per share for the Thai stock market have been continuously revised upward, particularly from the energy sector. For overseas investment, he recommended stocks that benefit from AI, namely Google, Amazon, Nvidia, Tencent, and Alibaba, while in the semiconductor group he highlighted Lumentum, Naura, SMIC, and Biren. He also advised diversifying into defensive and dividend stocks. Joranapong Rattanasopha, Head of Investment Product Specialist, recommended the M-SCHD fund, which invests through the Schwab U.S. Dividend Equity ETF. SCHD currently has less than 10% exposure to technology stocks, compared with nearly 40% for the S&P 500 index, and the correlation between SCHD and the S&P 500 has fallen to about 0.3, the lowest level since the fund was established in 2011.

Anthropic reported preliminary Q2 2026 revenue of $11.6 billion, overtaking OpenAI's $6.7 billion for the first time and posting its first quarter of positive adjusted operating profit. The figure is up from $787 million a year earlier, a 14-fold year-over-year surge driven by enterprise adoption of Claude Code, and more than doubles the $4.73 billion Anthropic booked in Q1. It also amounts to 2.5 times Anthropic's entire 2025 annual revenue of $4.59 billion, putting the company on an annualized run rate of roughly $46 billion. The result reframes the S-1 filed two days ago with a $2 trillion-plus valuation target, which laid out $518 billion in compute commitments, including $111.1 billion to Google, $110 billion to Amazon and $161.2 billion to Broadcom, with roughly 80% binding and non-cancelable. OpenAI's operating loss, inclusive of stock-based compensation, widened to $12.3 billion in Q2 from $9.3 billion in Q1, though CFO Sarah Friar told employees that July annualized recurring revenue already exceeded the full Q2 total. The shift comes as Anthropic faces regulatory pressure on multiple fronts, including a September 25 D.C. Circuit classification as a supply chain risk under FASCSSA Section 4713 and a September 30 FTC probe into frontier labs. All figures are preliminary and subject to revision; neither company has filed audited public financial statements, and Anthropic's exact adjusted operating profit has not been disclosed.

Qualcomm announced in September 2026 that it had renewed its global patent license agreement with Apple, effective April 1, 2027, a move that significantly reduces near-term uncertainty around its QTL royalties. The renewal comes alongside a multi-year custom chip partnership with Amazon's AWS, which Qualcomm is counting on to underpin its data center goals of US$5.0 billion in fiscal 2027 and US$15.0 billion in fiscal 2029. Qualcomm also presented at the Humanoids Summit in Seoul and is expanding into data center and robotics solutions as it pushes to pair stable licensing income with new AI and cloud computing revenue streams. The company's narrative projects $60.0 billion in revenue and $11.5 billion in earnings by 2029, requiring 10.8% yearly revenue growth and about a $2.2 billion earnings increase from $9.3 billion today. The biggest current risk, according to the analysis, is that diversification spending rises faster than new AI and cloud revenues materialize, while rising in-house chips at major OEMs could still pressure Qualcomm.

Rosenblatt raised its price target on Amazon to $360 while keeping a Buy rating, arguing that investors are wrongly treating AI shopping agents as an all-or-nothing threat to the company's advertising business. The new target implies about 46% upside from yesterday's closing price of $246.67. Amazon shares were down 0.19% in premarket. The firm pushed back on concerns that personal AI agents and shopping assistants will compress the path from product discovery to purchase, displacing the retail media model behind Amazon's advertising business, calling that narrative false and the perceived disruption risk overstated. Rosenblatt noted that Amazon has weathered secular shifts in consumer behavior before and said it is confident the company can get through this transition largely unaffected, even if its advertising model changes. It raised its long-term estimates on Amazon and said it will keep watching how new products and consumer agents develop.

Cathie Wood increased her exposure to Nvidia while trimming Advanced Micro Devices on Tuesday, shifting some AI-chip allocation after a sharp divergence in their stock performances this year, according to ARK Invest trading disclosures. ARK Invest ETFs purchased 329,539 Nvidia shares valued at about $78.8 million and sold 172,541 AMD shares. Nvidia has risen about 22% in 2026, while AMD has advanced 184%, leaving the two holdings with very different recent returns. Nvidia's upcoming Vera Rubin platform is entering customer deployments, and AWS plans to deploy more than 2 million Blackwell Ultra, Rubin and Rubin Ultra GPUs during 2027 and 2028. Nvidia also recently expanded its buyback authorization and is pursuing a deal for Hugging Face, while AMD continues to build its AI business through the Helios platform and an agreement with Anthropic for up to 2 gigawatts of MI450-series GPUs, and is set to acquire World Labs.

SpaceX CEO Elon Musk warned that Delta Air Lines could lose customers for declining to offer Starlink internet on its flights. The warning followed a post on X by user John LeFevre noting that rival United Airlines already has 600 or more aircraft equipped with Starlink, roughly 36% of its fleet, with that figure set to reach 100% by the end of 2027, while Delta has none and no plans for it. Delta has instead chosen Amazon's LEO satellite internet service, and said earlier this year it plans an initial installation of Amazon Leo on 500 aircraft beginning in 2028. Musk has said Delta was in talks with SpaceX over Starlink but wanted the service delivered through its proprietary portal, which SpaceX rejected. Separately, NASA Administrator Jared Isaacman praised Starship's first orbital flight on Monday, calling it a gorgeous launch after the rocket reached orbit and deployed 26 Starlink V3 satellites.

Anthropic has launched Claude Sonnet 5.5, a new model it says is at least 30% faster than Claude Sonnet 5 and can cost up to 30% less for most work, even though headline token pricing is unchanged. The Amazon-backed company positioned Sonnet 5.5 as a faster, lower-cost complement to Claude Opus 5.5, with Opus 5.5 aimed at complex work requiring careful judgment and Sonnet 5.5 aimed at well-defined everyday tasks such as fixing bugs and creating documents, slides and spreadsheets. Sonnet 5.5 scored 70.6% on Terminal-Bench 4.0, compared with 10.3% for Claude Sonnet 5, and Anthropic said it became the first Sonnet model to beat Pokemon Red while operating only from screenshots. Pricing remains $2 per 1 million input tokens and $10 per 1 million output tokens, with cache reads priced at $0.20 per 1 million tokens, and Anthropic said the savings come from efficiency because Sonnet 5.5 requires far fewer tokens to perform the same work. Anthropic also plans to add Claude Haiku 5.5 for high-volume, cost-sensitive applications in the coming weeks.

Anthropic's S-1 prospectus, reported by Reuters on September 28, 2026, outlines a company seeking a valuation exceeding $2 trillion while carrying $518 billion in planned cloud, compute, and infrastructure obligations. That total includes roughly $111.1 billion to Google, $110 billion to Amazon, $31.4 billion to Microsoft, and $161.2 billion to Broadcom, with approximately 80% of the obligations binding and non-cancelable. Revenue reached approximately $4.59 billion in 2025, meaning that for every dollar Anthropic earned it committed roughly $113 to future infrastructure. The filing also details a Founder LLC structure giving seven co-founders, including CEO Dario Amodei, President and Board Chair Daniela Amodei, Chief Compute Officer Tom Brown, and Chris Olah, 50.1% voting power through a Class F share, with the co-founders pledging 80% of their equity to charity and the Long-Term Benefit Trust overseen by figures including former Federal Reserve Chair Ben Bernanke and national security expert Richard Fontaine. On September 25, the D.C. Circuit Court of Appeals upheld a Pentagon classification of Anthropic as a supply chain risk under FASCSSA Section 4713, and reports of NVIDIA considering a $10 billion anchor investment remain unconfirmed.

The Options Clearing Corporation has announced the launch of an AI-powered security investigation agent, the SOC Agent, built with Amazon Web Services' Amazon Bedrock. The solution automates the investigation of security alerts in OCC's Security Operations Center, delivers interpretable and auditable results, and creates a human-in-the-loop feedback system to continuously improve. According to Ben Le, Deputy Chief Security Officer, the SOC Agent was designed to automate an investigative workflow while keeping OCC's security experts firmly in control of the process and its outcomes. The agent runs agentic loops against OCC's security data in its Security Information and Event Management Platform, forming a line of inquiry, retrieving relevant evidence, evaluating findings, and deciding what to examine next, which reduces manual effort and variability and frees skilled analysts to focus on analysis, escalations, and the most complex cases. Jeff Axelrad, Director of Financial Services Governance, Risk, and Compliance at AWS, said the SOC agent OCC developed on Amazon Bedrock is a great example of agentic AI delivering immediate business value while preserving the critical human judgment that security requires.

Nasdaq on Tuesday launched a framework for integrating AI capabilities within capital market and treasury operations, addressing bottlenecks that are preventing scaled institutional adoption. At the core of the framework is an agentic AI operating environment established within the Nasdaq Calypso platform, giving financial institutions a contained, governed space to run, connect, and scale AI agents across the trade lifecycle. Nasdaq Calypso is a capital markets and treasury platform used by banks, brokers, asset managers, central banks, and other financial institutions to process front-to-back office trading, risk management, and collateral workflows. The environment lets clients access Nasdaq Calypso's agents and connect their proprietary AI infrastructure through an integrated layer built on the Model Context Protocol, an emerging industry standard for linking AI agents to software. Nasdaq plans to roll out a suite of governed agentic workers designed to address operational friction caused by manual processes that persist across capital market workflows. Clients retain full control of their data, and the agents will be hosted by Nasdaq and delivered through Nasdaq Calypso's cloud environment, which is built on Amazon Bedrock to provide the scalable services and governance controls required to run agentic AI in regulated environments; on-premises clients will also be able to connect to those same agents.

Adobe Analytics forecasts consumers will spend $10 billion during Amazon's Oct. 6-7 Prime Day event, an early catalyst ahead of what Adobe expects to be a record U.S. online holiday season. Online holiday spending is projected to climb 6.7% from last year to $275.1 billion, with October spending alone reaching $95.8 billion, an 8% year-over-year increase. Adobe forecasts more than $15 billion on Cyber Monday and $47.5 billion during Cyber Week, equivalent to 17.3% of projected holiday-season online spending, while Black Friday is expected to generate $12.9 billion, up 9.2% from last year. Adobe said Amazon's Prime Day has helped reshape the season by creating another major shopping spike before the traditional holiday period, forcing retailers to adjust promotions and inventory earlier. Electronics are expected to be particularly important, with Adobe expecting Apple's AirPods Pro 4 and iPhone 18 Pro and Duo, Google's Pixel 11, Meta's AI glasses and Samsung's Galaxy S26 and Z Fold 8 to rank among popular products, alongside gaming hardware including Nintendo Switch 2, Sony's PlayStation 5 and PlayStation 5 Pro, and Microsoft's Xbox Series X.